XFX

Proposal

XFX Website & Brand

Kick-off checklist for design and development of an enterprise-grade website built with Framer.

XFX

Proposal

XFX Website & Brand

Kick-off checklist for design and development of an enterprise-grade website built with Framer.

XFX

Proposal

XFX Website & Brand

Kick-off checklist for design and development of an enterprise-grade website built with Framer.

Kickoff Checklist

  1. Sign SOW

Please send back a signed copy of the SOW.

If your legal team requires any changes after review, happy to iterate — just let us know.

1. Schedule Kickoff Call

Please schedule the kickoff call here:
https://cal.com/benjolibor/secret


2. Current Webflow Project / CMS Export

Please either:

  • Provide access to the current Webflow project, or

  • Export each existing CMS collection as a CSV file and share it with me

Note: If you prefer giving me access instead of exporting the collections, please give me Editor access, otherwise I won’t be able to export or review CMS content properly myself.


3. Forms / HubSpot

For any form you want to use on the website, please provide the corresponding:

  • HubSpot Portal ID

  • HubSpot Form ID

For example: Book a Demo, Contact, Newsletter, Careers, Partner form.


4. Product Design

Please provide access to the product design Figma file.


5. Customers, Partners & Logos

Please share a list of all customers and banking partners you want to show on the website.

For each one, please provide the logo as an SVG file.

If SVG files are not available, please let me know which ones are missing. I can try to source them myself if they are available online.


6. Testimonials, Customer Stories & Proof Content

Please provide any available proof content, such as:

  • Testimonials / quotes

  • Customer story content

  • Images from customers or POCs

  • Case study notes

  • Videos, if planned


7. Careers

Please either provide:

  • A link to your current job board, usually hosted by your ATS, or

  • A list of open roles with job descriptions

If there is no ATS job board, or if you don’t want to use it, we can create a simple job board in Framer and manage the listings there.


8. Inspiration & Positioning

Please share:

  • 3 websites you like, with 1–2 bullets why

  • 3 things you clearly dislike or want to avoid

  • 3 mature competitors

  • 3 younger / more modern competitors


9. Product Walkthrough

Please share a short Loom walkthrough of the product, ideally under 5 minutes.

This is needed in addition to a product demo call, because it allows me to rewatch and focus on specific parts while working on the website. The 5-minute limit is intentional: it helps filter what is truly important and relevant for the website storytelling.


10. Tracking, Analytics & Scripts

Please provide:

  • Google Tag Manager Container ID

  • Google Analytics ID, only if not managed through GTM

  • Any other third-party tracking pixels or scripts (only if it can't be added via GTM which is the recommended way)


'Ben / Allsite is fast, creative, and detail-driven — a rare combination.'

Alberto Rizzoli

'Ben / Allsite is fast, creative, and detail-driven — a rare combination.'

Alberto Rizzoli