The Westly Group
Proposal
Brand & Website Build
Brand identity, assets, and website redesign in Framer with CMS.
Shared on
Valid until
Prepared For
The Westly Group
2200 Sand Hill Road, Suite 250
Menlo Park, CA 94025
USA
Prepared By
Allsite Studio / Benjamin Libor
Grünberger Strasse 17
10243 Berlin
Germany
Goals & Success Criteria
Build a clear, modern brand and website.
Make the portfolio easy to explore.
Enable internal team to manage content.
Scope
Brand identity (colors, type, assets).
Framer website build.
CMS setup (up to 5 collections).
Affinity CRM form integration.
Sitemap
Home
About
Portfolio (with filters)
News
Team
Contact (with form)
Privacy
Terms
Design Direction
Clean, modern, minimal.
Strong hierarchy and readability.
Focus on clarity and trust.
Timeline
3 weeks total.
Week 1: direction
Week 2: design & development
Week 3: iterations & fine-tuning
Price
€13,000
Selected work
V7 Labs
Centific
Othello AI
Contentcloud
Symmetries
TalentX
Terms
IP transfers after full payment.
Liability limited to fees paid.
Payment
50% upfront
50% on final delivery
Process
Kickoff → Design → V1 → V2 → Final
Feedback
Consolidated feedback per round.
Framer comments preferred.
Communication
Async by default.
Calls at key milestones.
Client Responsibility
Provide content, assets, access.
Ensure accuracy of content.
Approvals
Approval per phase.
Auto-approved after 5 days.
Scope Control
Out-of-scope = extra.
Timeline Dependencies
Depends on timely input + feedback from client
3rd Party Tools
Framer, Affinity, analytics tools.
No responsibility for third-party issues.
Warranty & Post-Launch Support
1 week bug fix support post-launch.
Portfolio & Attribution
Project may be shown in portfolio.
Optional footer credit.
Proposal Validity
Valid until stated date.