trawa

Case Study

Website redesign for AI-driven energy procurement and management platform.

trawa

Case Study

Website redesign for AI-driven energy procurement and management platform.

trawa

Case Study

Website redesign for AI-driven energy procurement and management platform.

trawa

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Summarize

Client

Provides AI-powered energy procurement and management software helping companies optimize electricity purchasing and usage.

Market & Industry

Energy Procurement Platforms /

Energy Technology

Founded & HQ

2022 / Berlin

Funding

$34M

Investors

Headline
Norrsken VC
Balderton Capital
Speedinvest
AENU
Magnetic
Tiny VC

Project

Website redesign for AI-driven energy procurement and management platform.

Services delivered

Design
Development
Brand
Product Design

Deliverables

Over 50 page templates
Advanced product showcases
Comprehensive design system
Brand identity
Multiple integrations
20+ CMS collections

Case

Digitizing Energy Procurement for European Businesses

Digitizing Energy Procurement for European Businesses

trawa provides AI-powered software for renewable energy procurement, but needed a website that clearly explained a complex energy procurement model to industrial customers. The existing presence did not sufficiently communicate the platform's integrated capabilities.\n\nWe redesigned the website to present trawa's platform as an integrated solution combining energy procurement, analytics, and infrastructure optimization. Clear product narratives and structured information architecture made the offering accessible to industrial buyers.\n\nThe new site positions trawa as a modern energy infrastructure platform for European businesses. The redesigned experience communicates the platform's full value clearly and effectively.

Selected Designs






Blazing fast brands &

Blazing fast brands &

Blazing fast brands &

websites for startups

websites for startups

websites for startups