Rebuilding V7’s Website for a Scalable, Product-First Future
Website and product design for AI-native platform for data labeling and workflow automation.
Review of our work
Review of our work
Impact
Impact
V7 Labs raises $33m Series A co-led by Radical Ventures and Temasek, with participation from Air Street Capital, Amadeus Capital Partners, and Partech
Rebuilding V7’s Website for a Scalable, Product-First Future
When I joined V7, the website leaned heavily on a brutalist aesthetic and relied on pre-rendered product demos delivered as video. While visually striking, this approach limited flexibility, performance, and product storytelling as the platform evolved.
My role covered the full redesign and rebuild of the site—from concept to execution. Every page was recreated from scratch with a new brand direction, replacing video-based demos with native HTML, CSS, and WebGL product visualizations. This enabled real-time interaction, sharper performance, and a more scalable way to communicate complex workflows.
Beyond visuals, I designed and developed new landing pages, product pages, and CMS collections, integrated third-party tools, and built a flexible system to support future product launches. The result is a faster, more expressive website that presents V7 as a modern, enterprise-ready AI platform—designed to scale with the product itself.
Let's collaborate
Don’t let your website make your Scaleup look second-rate.
Reach out to see if we currently have availability to take on new projects.
Work with one of the Top 8 Featured Framer Experts.
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Request project
Work with one of the Top 8 Featured Framer Experts.
Request project
Work with one of the Top 8 Featured Framer Experts.
Request project
Insights
Insights
Allsite designs and builds high-end, production-ready websites - from strategy and design direction to Framer development and launch. The website is treated as a core business asset: product narrative, trust layer, and conversion surface in one.
Yes - brand work as it relates to the website. This includes visual identity refinement, design systems, typography, color, layout logic, and tone. Allsite does not position itself as a full-service branding agency - focus beats breadth.
Framer enables faster iteration, cleaner handover, and a more modern editing experience - especially for content-driven, design-forward teams. For complex, CMS-heavy, or AI-native products, Framer offers a better balance of flexibility and maintainability.
No. Projects can start from anything - from rough ideas to existing designs. If a Figma file exists, great. If not, design direction and structure are part of the process.
Projects typically start with a short design & strategy phase, followed by design, build, and launch. Most projects take 3–6 weeks, depending on scope and feedback speed.
Send a short message with: What you’re building Why now A rough scope or goal That’s enough to start the conversation.
Allsite designs and builds high-end, production-ready websites - from strategy and design direction to Framer development and launch. The website is treated as a core business asset: product narrative, trust layer, and conversion surface in one.
Yes - brand work as it relates to the website. This includes visual identity refinement, design systems, typography, color, layout logic, and tone. Allsite does not position itself as a full-service branding agency - focus beats breadth.
Framer enables faster iteration, cleaner handover, and a more modern editing experience - especially for content-driven, design-forward teams. For complex, CMS-heavy, or AI-native products, Framer offers a better balance of flexibility and maintainability.
No. Projects can start from anything - from rough ideas to existing designs. If a Figma file exists, great. If not, design direction and structure are part of the process.
Projects typically start with a short design & strategy phase, followed by design, build, and launch. Most projects take 3–6 weeks, depending on scope and feedback speed.
Send a short message with: What you’re building Why now A rough scope or goal That’s enough to start the conversation.
Request a premium website
You'll receive a fix-price proposal 24hrs post exploration-call.
Request a premium website
You'll receive a fix-price proposal 24hrs post exploration-call.
End-to-end websites and brands for
End-to-end websites and brands for
End-to-end websites and brands for
high-growth scale-ups.
high-growth scale-ups.
high-growth scale-ups.
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