Our Studio
About Allsite
What we do
Services
Clients ask us to
Turn website traffic into qualified pipeline.
Earn the trust of enterprise buyers.
Make a complex product easy to understand.
Look investor-ready before the next raise.
Launch a new brand and website in weeks, not months.
Who we work with
We work with
Review our work
Echo AEO
Rox
Utila
V7 Labs
Lio
Galaxy
Buena
Tessera Labs
Echo
Contentcloud
XFX
Enzai
Our clients in the news
Our clients are backed by
Ben / Allsite is fast, creative, and detail-driven — a rare combination.
Alberto Rizzoli
How we work
Typical Project
Intro call
You reach out. We schedule a first call to understand your product, goals, constraints, and success criteria.
Proposal
Within 24 hours after the call, you receive a clear proposal with scope, timeline, and a fixed price - no surprises.
Kickoff
Once approved, you schedule the kickoff call. We align on creative direction, brand context, structure, tooling, timelines, and decision flow.
Design proposal
Seven days after kickoff, you receive a fully designed homepage showing navigation, key sections, layout, and how your brand translates to the web.
V1 (Complete Site)
Within the agreed timeline (≈ three weeks after the design proposal), we deliver V1: the complete website across all scoped pages.
Feedback & iteration
You review. We iterate based on consolidated feedback and refine everything into V2.
Launch
Once approved, we ship. Clean, fast, production-ready.
Deliverables Framework
Navigation, layouts, CMS, and flows
Set the foundation with navigation, CMS structure, and conversion flows that give every page a clear role from day one.
Navigation
Pages
Templates
Conversion Flow
Layouts
CMS Collections
CMS Pages
Custom Code
Visual direction, UI components, and polish
Bring your brand to life with fonts, visuals, animations, and a cohesive design system that feels premium and consistent.
Fonts
Icons
Styles
Visuals
Mockups
Logos
Animations
Interactions
Design System
Vectors
Components
Transitions
Copy, assets, and CMS population
Shape, organize and optimize the content that carries your story, from core pages and CMS content to SEO and AI search visibility.
CMS Collections
CMS Pages
Copy
Images
Social
SEO
Translate
Reviews, refinements, and user feedback
Pressure-test the work through reviews, refinements, and real user feedback so the final system performs in practice.
Comments
Ideas & Changes
Bug Fixes
Analytics
CRM Connect
Connect Forms
Roles & Permissions
Final QA, optimizations, and go-live
Launch with confidence, then improve through analytics, SEO, experiments, and the integrations that support your next stage.
Plugins
Funnel
A/B Testing
Domain & Hosting
Privacy Setting
Redirects
Analytics
Optimise SEO
Embedded in your organization
Most agencies hand over a website and move on. We also set up what keeps it working: a clear narrative, a Framer site your marketing team can edit, and the CMS, tracking and workflows behind it.
Strategic Partnership
We work directly with founders and marketing leads, not through account managers. Website, positioning and growth priorities are decided together, so the site supports where the company is going, not just its next launch.
Product positioning
Website growth strategy
Founder alignment
Organizational Integration
We set up the workflows that keep product, marketing and leadership telling the same story: publishing playbooks, clear ownership for each page type, and a review process that doesn't stall launches.
Marketing operating model
Cross-team workflows
Internal publishing playbooks
Venture Perspective
We have spent more than ten years building, investing in and scaling venture-backed companies, so we design for how high-growth teams actually make decisions.
Category positioning
Investor-grade messaging
Launch & growth strategy
Scalable Infrastructure
We build systems, not one-off pages: design systems, CMS collections and modular templates that let your team add pages and campaigns without starting from scratch.
Modular sitemap architecture
Design system & components
CMS & AI workflows
With the rise of AI, the cost and time required to build software and digital products are collapsing…
Read letter
Note from our Founder
About our Studio
About our Studio
Allsite is a design and development studio for AI and software companies, typically between Series A and Series C. Founded by Benjamin Libor and based in Berlin, we combine brand positioning, visual identity, Framer development, marketing operations, SEO and AI search visibility, so the website works as part of the company's growth system. Our clients are primarily US-based, investor-backed teams at an inflection point.
Benjamin Libor
Design Thesis
On: Ownership
Most companies don't have a single person who owns the website.
On: Agencies
Most agencies deliver a website and disappear.
On: AI Builders
AI-generated sites are easy to ship and hard to own.
On: Org Drag
When nobody owns the website, everybody slows it down.
On: Differentiation
Product alone stops being the moat. How clearly you communicate becomes the advantage.
On: Taste
The tools to look good have never been cheaper. Looking distinct has never been harder.
On: Scale > Beauty
A system that holds at scale beats a design that wins awards.
On: Priority Gap
You know brand matters. You just don't have anyone whose job it is.
On: Clarity
You might have a clarity problem, not a marketing problem, and you're spending money to scale the confusion.
Why now
Why you need to act
You're past proving product-market fit. Now you need systems that make growth repeatable. As the company scales, positioning, design and marketing operations have to stay aligned instead of drifting with every launch. We help founders and leadership teams set up the narrative, the website and the decision-making structure that hold up as complexity grows.
Market Observation & Research ¹
Conversion
71%
71% of teams say conversion is their top KPI. Almost none can act on it.
Priority Gap
76%
76% of founders call brand a top priority. Fewer than 1 in 4 have someone leading it.
Agency Churn
61%
61% of companies replaced their agency in year one. Not bad work — wrong stage.
Velocity
18 months
Most companies rethink their positioning 18 months too late.
Maintenance Trap
53%
53% of website work is edits, not improvements.
Execution Gap
2 weeks
AI writes copy in seconds. Getting it live still takes two weeks.
1
State of Sites '26 Report (Framer, March 2026).
Summary of this page
Allsite Studio is a Berlin-based brand, website and answer engine optimization (AEO) studio founded by Benjamin Libor. It works with AI, SaaS, fintech and industrial-tech companies, typically between Series A and Series C, whose product or market has outgrown the way they show up online. Clients include Rox, Utila, V7 Labs, XFX, Tessera Labs, Enzai and Almetra.
Projects run on a fixed scope and a fixed price. After the intro call, clients receive a proposal within 24 hours. A fully designed homepage follows seven days after kickoff, and the complete first version of the site about three weeks later. Every site is built in Framer with reusable components and CMS collections, so marketing teams can publish without a developer.
Allsite is a small senior team: clients work directly with the people making the decisions and doing the work. After launch, the studio supports SEO, AI search visibility, conversion work and new pages as the company grows. See our services and selected work, or request a project to talk through a specific challenge.
Featured Insights
Questions answered
FAQ
What kind of companies do you work with?
What kind of companies do you work with?
What does a typical project look like?
We start with goals, audience and scope, then develop a design direction, build the site, iterate through agreed review rounds and prepare it for launch. That can include copy structure, responsive design, CMS, integrations, SEO/AEO foundations and handover, depending on scope. See services or request a project.
What does a typical project look like?
We’ve had bad experiences with agencies before. What’s different?
You work directly with a senior, hands-on team. We define scope and milestones upfront, share work early and make decisions visible through structured review rounds. Look at our work and testimonials to judge the fit for yourself.
We’ve had bad experiences with agencies before. What’s different?
Why Framer over other platforms?
Framer is a strong fit when a marketing team wants a distinctive, responsive website it can update quickly without sending every change to engineering. It supports CMS-driven publishing and can be extended with custom components and integrations. The right choice still depends on your content model, workflows and technical requirements; use our stack comparison to explore the trade-offs.
Why Framer over other platforms?
Can you migrate our existing website to Framer?
Yes. We can plan the information architecture, rebuild templates and CMS content, preserve useful URLs where possible, map redirects, connect integrations and test the site before launch, following Google’s guidance on site moves with URL changes. The migration scope depends on the current platform and content volume. See website migration and request a project.
Can you migrate our existing website to Framer?
Will our team be able to manage the website afterwards?
Yes. We structure pages, reusable components and CMS collections so your team can publish and update routine content in the Framer CMS. Handover can include a walkthrough and clear guidance for the parts your team will own. Explore website build and CMS and content production.
Will our team be able to manage the website afterwards?
How do we get started?
Tell us what you are building, what needs to change and when you want to launch. We will review the goals, suggest a scope and send a proposal with deliverables, timing and price. Request a project.
How do we get started?
How does pricing work?
Most website projects are scoped at a fixed price, based on page types, content, design depth, CMS, integrations and launch requirements. Prices start at €20,000 for a small website project, and ongoing work can be arranged separately. See pricing or estimate a configuration with the pricing tool.
How does pricing work?
How can I calculate the cost of my website build?
Estimate the scope by page types, custom visuals, CMS collections, copy, migration, integrations and review needs. Then account for platform subscriptions and future maintenance as well as the build fee. Use the pricing tool for an initial estimate; we can turn it into a scoped proposal via request a project.
How can I calculate the cost of my website build?
Can you take care of SEO and AEO?
Yes. Depending on scope, we work on site structure, metadata, redirects, technical accessibility, structured data, content and AI discoverability, in line with Google’s SEO Starter Guide. We define what is included in the proposal and can identify ongoing content opportunities after launch. Explore services and SEO and AEO.
Can you take care of SEO and AEO?
Can you help with positioning, copy and brand as well as the build?
Can you help with positioning, copy and brand as well as the build?
How long does a website project take?
Timing depends on the scope, available content and speed of feedback. A focused first version can move faster than a multi-page migration or new brand system. We set milestones in the proposal so you know what is needed for launch. See request a project.