How-To Guide

How-To Guide

How-To Guide

How-To Guide

1 min read

Building a High-Conversion Store in Framer

Design patterns & proven conversion principles.

Benjamin Libor

Benjamin Libor

Benjamin Libor

Benjamin Libor

Key value of this Guide

Converts ecommerce teams into leads.

Converts ecommerce teams into leads.

Converts ecommerce teams into leads.

Converts ecommerce teams into leads.

Topics

Store UX
Layout
Conversion optimization

Audience

Founders
Growth teams

Can you build a high-conversion store directly in Framer? Yes—if you treat it like a product and not just a gallery. This article explains how to approach ecommerce UX in Framer for stores where narrative and design matter.

Designing the Shopping Journey

Start with:

  • A clear home or campaign page that sets context and value.

  • Collection pages that help users quickly understand your offer.

  • Product pages that balance visuals, details, and proof.

Patterns That Drive Conversion

High-performing stores typically use:

  • Strong hero sections with clear positioning.

  • Concise product benefits instead of feature lists.

  • Visual hierarchy that makes price, options, and CTAs obvious.

  • Social proof (reviews, UGC, press, metrics).

Framer-Specific Advantages

In Framer, you can:

  • Prototype and implement motion that guides the eye.

  • Reuse components across campaigns and product lines.

  • Ship rapid iterations on landing pages for ads and promos.

Conclusion

Framer is ideal for ecommerce experiences where design, storytelling, and conversion matter more than catalog size. For many modern brands, that’s exactly where the upside is.

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Insights

Insights

What services do you offer exactly?

Allsite designs and builds high-end, production-ready websites - from strategy and design direction to Framer development and launch. The website is treated as a core business asset: product narrative, trust layer, and conversion surface in one.

Do you also do brand work?

Yes - brand work as it relates to the website. This includes visual identity refinement, design systems, typography, color, layout logic, and tone. Allsite does not position itself as a full-service branding agency - focus beats breadth.

Why Framer over Webflow?

Framer enables faster iteration, cleaner handover, and a more modern editing experience - especially for content-driven, design-forward teams. For complex, CMS-heavy, or AI-native products, Framer offers a better balance of flexibility and maintainability.

Do we need finished designs or a Figma file to start?

No. Projects can start from anything - from rough ideas to existing designs. If a Figma file exists, great. If not, design direction and structure are part of the process.

How do projects usually start and how long do they take?

Projects typically start with a short design & strategy phase, followed by design, build, and launch. Most projects take 3–6 weeks, depending on scope and feedback speed.

How do we get in touch and what should we send?

Send a short message with: What you’re building Why now A rough scope or goal That’s enough to start the conversation.

What services do you offer exactly?

Allsite designs and builds high-end, production-ready websites - from strategy and design direction to Framer development and launch. The website is treated as a core business asset: product narrative, trust layer, and conversion surface in one.

Do you also do brand work?

Yes - brand work as it relates to the website. This includes visual identity refinement, design systems, typography, color, layout logic, and tone. Allsite does not position itself as a full-service branding agency - focus beats breadth.

Why Framer over Webflow?

Framer enables faster iteration, cleaner handover, and a more modern editing experience - especially for content-driven, design-forward teams. For complex, CMS-heavy, or AI-native products, Framer offers a better balance of flexibility and maintainability.

Do we need finished designs or a Figma file to start?

No. Projects can start from anything - from rough ideas to existing designs. If a Figma file exists, great. If not, design direction and structure are part of the process.

How do projects usually start and how long do they take?

Projects typically start with a short design & strategy phase, followed by design, build, and launch. Most projects take 3–6 weeks, depending on scope and feedback speed.

How do we get in touch and what should we send?

Send a short message with: What you’re building Why now A rough scope or goal That’s enough to start the conversation.

Budget

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Budget

By submitting this form, you agree to the privacy policy.

Request a premium website

You'll receive a fix-price proposal 24hrs post exploration-call.

End-to-end websites and brands for

End-to-end websites and brands for
End-to-end websites and brands for

high-growth scale-ups.

high-growth scale-ups.

high-growth scale-ups.

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