Research
The research behind our approach
The website is no longer a project
It is part of how companies grow.
Most websites fail after launch.
The data explains why.
Conversion
71%
71% of teams say conversion is their top KPI. Almost none can act on it.
Priority Gap
76%
76% of founders call brand a top priority. Fewer than 1 in 4 have someone leading it.
Agency Churn
61%
61% of companies replaced their agency in year one. Not bad work — wrong stage.
Velocity
18 months
Most companies rethink their positioning 18 months too late.
Maintenance Trap
53%
53% of website work is edits, not improvements.
Execution Gap
2 weeks
AI writes copy in seconds. Getting it live still takes two weeks.
Summary of this page
Research from Allsite on how technology companies run their websites. Key findings cited from Framer’s State of Sites ’26 report: 71% of teams call conversion their top KPI; 76% of founders call brand a top priority, but fewer than one in four have someone leading it; 61% replace their agency within the first year; and 53% of website work is edits rather than improvements. Use the tools to assess your own site, or request a project.
Questions answered
FAQ
What kind of companies do you work with?
What kind of companies do you work with?
What does a typical project look like?
We start with goals, audience and scope, then develop a design direction, build the site, iterate through agreed review rounds and prepare it for launch. That can include copy structure, responsive design, CMS, integrations, SEO/AEO foundations and handover, depending on scope. See services or request a project.
What does a typical project look like?
We’ve had bad experiences with agencies before. What’s different?
You work directly with a senior, hands-on team. We define scope and milestones upfront, share work early and make decisions visible through structured review rounds. Look at our work and testimonials to judge the fit for yourself.
We’ve had bad experiences with agencies before. What’s different?
Why Framer over other platforms?
Framer is a strong fit when a marketing team wants a distinctive, responsive website it can update quickly without sending every change to engineering. It supports CMS-driven publishing and can be extended with custom components and integrations. The right choice still depends on your content model, workflows and technical requirements; use our stack comparison to explore the trade-offs.
Why Framer over other platforms?
Can you migrate our existing website to Framer?
Yes. We can plan the information architecture, rebuild templates and CMS content, preserve useful URLs where possible, map redirects, connect integrations and test the site before launch, following Google’s guidance on site moves with URL changes. The migration scope depends on the current platform and content volume. See website migration and request a project.
Can you migrate our existing website to Framer?
Will our team be able to manage the website afterwards?
Yes. We structure pages, reusable components and CMS collections so your team can publish and update routine content in the Framer CMS. Handover can include a walkthrough and clear guidance for the parts your team will own. Explore website build and CMS and content production.
Will our team be able to manage the website afterwards?
How do we get started?
Tell us what you are building, what needs to change and when you want to launch. We will review the goals, suggest a scope and send a proposal with deliverables, timing and price. Request a project.
How do we get started?
How does pricing work?
Most website projects are scoped at a fixed price, based on page types, content, design depth, CMS, integrations and launch requirements. Prices start at €20,000 for a small website project, and ongoing work can be arranged separately. See pricing or estimate a configuration with the pricing tool.
How does pricing work?
How can I calculate the cost of my website build?
Estimate the scope by page types, custom visuals, CMS collections, copy, migration, integrations and review needs. Then account for platform subscriptions and future maintenance as well as the build fee. Use the pricing tool for an initial estimate; we can turn it into a scoped proposal via request a project.
How can I calculate the cost of my website build?
Can you take care of SEO and AEO?
Yes. Depending on scope, we work on site structure, metadata, redirects, technical accessibility, structured data, content and AI discoverability, in line with Google’s SEO Starter Guide. We define what is included in the proposal and can identify ongoing content opportunities after launch. Explore services and SEO and AEO.
Can you take care of SEO and AEO?
Can you help with positioning, copy and brand as well as the build?
Can you help with positioning, copy and brand as well as the build?
How long does a website project take?
Timing depends on the scope, available content and speed of feedback. A focused first version can move faster than a multi-page migration or new brand system. We set milestones in the proposal so you know what is needed for launch. See request a project.