ROI and pricing calculators
Buyers model their own business case and sales gets the numbers before the first call.
Services / Specialist service
Interactive Tools
Calculators, comparisons, benchmarks and interactive reports built into your website, so visitors get real value and you get qualified intent.
Proposal within 24 hours of our call.
01 The problem
The best-converting pages give visitors something useful to do, not just another page to read or a generic form.
02 What we do
We design and build tools into the website: pricing and ROI calculators, comparisons, benchmarks, assessments and interactive reports.
03 What you get
Useful content that earns attention, captures richer intent and connects straight into your CRM.
What’s included
Content Buyers Actually Use
One senior team handles all of it, so nothing gets lost between agencies.
01Tool concept and logic
We pick the question your buyers most want answered and design the model behind the answer.
02Design and build into your site
Native to your website and design system, fast and accessible, not an embedded widget.
03Results connected to CRM and analytics
Inputs and results flow into your CRM, so sales sees what each lead cared about.
04Shareable, indexable result pages
Results people can share and pages search engines and AI assistants can read.
Use cases
Interactive Tool Use Cases
Honest comparison tools
Let buyers compare you with alternatives on the criteria that matter to them.
Benchmarks and assessments
Visitors see how they compare to peers and get a personal result.
Interactive research reports
Your data turned into a report people explore and share.
Readiness checks and quizzes
Short assessments that qualify while they help.
How it runs
How we work together
- 01Day 0
Intro call
Tell us what you need. You get a call link within one business day.
- 02Day 1
Proposal in 24 hours
Scope, timeline and a fixed price or retainer.
- 03Week 1
First work to review
Real output on your content in the first week.
- 04Ongoing
Ship and improve
Weekly reviews until it’s live, then we stay on if you want.
Selected work
Recent launches
What kinds of tools can you build?
Pricing and ROI calculators, product comparisons, platform selectors, assessments, benchmarks, interactive reports, readiness checks and other buyer tools.
Are they separate apps?
No. We build them natively into your site as custom components, so they match the site's design and load fast.
Can results go into our CRM?
Yes. Inputs, results and campaign data can be sent to your CRM, analytics and automation workflows.
Can you help create the report or benchmark itself?
Yes. We structure the content, design charts and outputs, and turn your source data or research into a clear interactive format.
How is this different from gated content?
Gated content asks for an email before giving anything back. A tool gives value immediately through a calculation, comparison or personal result, and the interaction itself becomes the conversion.
Summary of this page
Interactive Tools are calculators, comparisons, benchmarks, assessments and interactive reports built natively into a company website.
They suit B2B companies that want more qualified conversions than a contact form can deliver. Allsite designs the logic and experience, builds it into the site and connects inputs and results to the CRM and analytics. Allsite's own site runs six of these tools.
The result is content that buyers actually use, with richer intent data for sales and marketing.
Interactive Tools
Let’s talk about your interactive tools project
A reply within one business day, a scoped proposal within 24 hours of our call.
Request Project
Tell us what you’re building
Schedule call right awayWhat's next
- 1
Submit your request
Tell us what you’re building and what you need help with.
- 2
Schedule a 30-minute call
Within one business day, we'll send a link to book a 30-minute call.
- 3
Get a proposal fast
Within 24 hours of the call, you'll get a fixed-price or retainer proposal.
Services