<p dir="auto">XFX is building infrastructure for a financial market where fiat and stablecoin rails need to operate together. The company needed a brand and website that could communicate speed, liquidity, and capital efficiency while still feeling credible to financial institutions, market makers, and payment teams.

We developed the rebrand, website design, and Framer implementation around a clear strategic narrative: XFX as the liquidity layer connecting traditional FX with stablecoin settlement. The site explains institutional use cases, deep liquidity, faster settlement, and reduced capital lock-ups through a more focused and premium visual system.

The result is a digital presence that turns a complex cross-border settlement product into a clear market position for the stablecoin era.</p>