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Strategy Framework
1 min read
8 tips on how you can design sites where design + strategy work together
Beyond visuals: create purposeful design

Benjamin Libor
Key value of this Guide
Topics
Design strategy
Narrative alignment
Conversion UX
Audience
Brand teams
Strategy teams
Design and strategy shouldn’t compete—they should reinforce each other. This guide explains how to combine them effectively.
Start With Business Outcomes
Design must support measurable goals.
Create Strategic Narrative
Positioning drives visual decisions.
Align Teams
Brand
Product
Marketing
Conclusion
When aligned, design becomes a strategic advantage.
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