Jumia
Case Study
Mobile app development for ecommerce platform.
About our client
Company
Jumia
Website
Pitch
Pan-African e-commerce platform offering products and services including marketplace, logistics, and fintech.
Market
General Ecom
Industry
E-commerce
Founded
2020
HQ
New York
About the project
Description
Mobile app development for ecommerce platform.
Services delivered
Timeline
Ongoing
Deliverables
Read case study
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How we get started
Intro call
You reach out. We schedule a first call to understand your product, goals, constraints, and success criteria.
Proposal
Within 24 hours after the call, you receive a clear proposal with scope, timeline, and a fixed price - no surprises.
Kickoff
Once approved, you schedule the kickoff call. We align on creative direction, brand context, structure, tooling, timelines, and decision flow.
Design proposal
Seven days after kickoff, you receive a fully designed homepage showing navigation, key sections, layout, and how your brand translates to the web.
V1 (Complete Site)
Within the agreed timeline (≈ three weeks after the design proposal), we deliver V1: the complete website across all scoped pages.
Feedback & iteration
You review. We iterate based on consolidated feedback and refine everything into V2.
Launch
Once approved, we ship. Clean, fast, production-ready.
Our production process at a glance
1
Navigation, layouts, CMS, and flows
Lay the foundation for your site with navigation, layouts, CMS structure, and conversion flows that make sense from day one.
Navigation
Pages
Templates
Conversion Flow
Layouts
CMS Collections
CMS Pages
Custom Code
2
Visual direction, UI components, and polish
Bring your brand to life with fonts, visuals, animations, and a cohesive design system that feels premium and consistent.
Fonts
Icons
Styles
Visuals
Mockups
Logos
Animations
Interactions
Design System
Vectors
Components
Transitions
3
Copy, assets, and CMS population
Organize, write, and optimize every piece of content - from CMS pages to SEO - so your message lands and converts.
CMS Collections
CMS Pages
Copy
Images
Social
SEO
Translate
4
Reviews, refinements, and user feedback
Bring your brand to life with fonts, visuals, animations, and a cohesive design system that feels premium and consistent.
Comments
Ideas & Changes
Bug Fixes
Analytics
CRM Connect
Connect Forms
Roles & Permissions
5
Final QA, optimizations, and go-live
Go live with confidence and keep growing through analytics, A/B testing, SEO optimization, and scalable integrations.
Plugins
Funnel
A/B Testing
Domain & Hosting
Privacy Setting
Redirects
Analytics
Optimise SEO